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MSc Thesis AMS Institute - Organic waste management in urban areas

MADE Student Project

In this research the barriers and enablers of organic waste sorting are investigated to find recommendations for interventions to become a more circular society. This is investigated with the help of a qualitative vignette approach with the help of different scenarios based on the Theory of Planned Behavior (Ajzen, 1991a), The Motivation, Opportunity, and Ability framework of Ölander and Thøgersen (ölander & ThØgersen, 1995), and the behavior change wheel (Michie, van Stralen, & West, 2011). Eleven citizens of urban areas are interviewed about their perception on ten different scenario’s. Next to the overview of barriers and enablers in organic waste sorting, eight different recommendations are found to increase the organic waste sorting practices in urban areas; Economic incentives, Waste Education; Clear Labeling on packaging; Free biobags/bins; Clean sorting stations; Implementing At-home organic waste shredders; easy wins in the Hospitality Industry and lastly, Gamification.

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Header afbeelding: Circularity in Urban Regions

Icon afbeelding: AMS Institute logo vierkant rood

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